Key Accounting Principles Volume 1, 4th Edition - Textbook - page 379

Chapter 12
Using Accounting Information
379
A company’s profitability can be assessed using gross profit margin, net profit margin, and
return on equity (ROE).
A company’s operations management can be assessed using inventory turnover and inventory
days on hand.
A company’s leverage can be assessed using debt-to-equity ratio.
Analyze the cash flow statement by interpreting the three sources and uses of cash
The cash flow statement reports sources and uses of cash within an organization.
Cash is generated and consumed by a business through three types of activities, including
operating activities, investing activities and financing activities.
Operating activities are those necessary to run the daily operations of the business.
Investing activities include any exchange of cash related to the long-termfinancial investments
or capital assets of the business.
Financing activities are any payments or receipts of cash that relate to changes in either long-
term debt or shareholders’ equity.
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